Visit Victoria Appoints New Head Of Major Events

26 October 2016

Former A-League chief Damien de Bohun will spearhead Victoria’s work to continue claiming the biggest and best major events.

Acting Minister for Tourism and Major Events Philip Dalidakis announced Mr de Bohun would join Visit Victoria as the new General Manager of Major Events.

He will partner with chief executive Peter Bingeman and a team of the best and brightest minds to continue growing Victoria’s world-class calendar.

Mr de Bohun is a proven performer with a record of success. As a respected figure in sporting, corporate and events circles, he is equipped to secure the big blockbusters that create jobs, boost the economy and showcase the best of everything in Victoria.

He remains the A-League’s longest serving and most successful chief. He was a key architect of the successful FFA Cup and the National Youth League competitions.

Mr de Bohun was at the helm as the A-League became a mainstream player in Australian sport.

He served as chief executive of the Leukaemia Foundation, and as a former executive at Cricket Australia is a well-known figure in Australian sport.

The Andrews Labor Government is giving Visit Victoria the resources it needs to keep our state the envy of the nation when it comes to tourism and events. We’ve boosted our war chest for major events by $80 million, and we’ve set up a $20 million Regional Events Fund, too.

It’s all part of a once-in-a-generation shakeup of Victoria’s strategy for tourism and major events. We’ve merged our major events, business events and tourism bodies to form Visit Victoria, our new world-class entity charged with keeping us number one.

Victoria has long been the leader for tourism and events in Australia, but we’ve refreshed our strategy to maintain our edge.

Mr de Bohun will begin his role next month.

Quotes attributable to Acting Minister for Tourism and Major Events Philip Dalidakis

“Damien de Bohun’s reputation precedes him in the corporate world. He’s not just a savvy operator, he’s a well-known figure in sporting and business circles.”

“Visit Victoria is a once-in-a-generation shakeup of the state’s approach to tourism and major events. It’s our blueprint to remain number one.”

Quote attributable to Chief Executive of Visit Victoria Peter Bingeman

“Damien’s appointment is another superb addition to our team of experts working hard to grow Victoria’s appeal as the nation’s leader for tourism and major events.”

Reviewed 19 August 2020

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