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Expansion Recipe For Success At Geelong Bakery

31 July 2018

A family owned bakery in Geelong is expanding its operations and creating new jobs thanks to support from the Andrews Labor Government.

Minister for Industry and Employment Ben Carroll today visited Routley’s Bakery in North Geelong to check on the progress of its $2.2 million expansion – made possible through a $187,500 grant from the Labor Government’s Local Industry Fund for Transition (LIFT).

The company has used the grant to renovate its current production site, purchase new food manufacturing equipment and take on six new workers – with more new jobs to be created.

Routley’s Bakery has also been actively engaging with The Gordon’s Skills and Jobs Centre to recruit staff, including those from the automotive industry.

Established 70 years ago, the company is a Geelong favourite – making pies, cakes and bread to support its clients within the retail, education, health and aged care, leisure, transport and logistics, defence and government sectors.

Victorian manufacturing contributes $27.7 billion to the Victorian economy and is home to over 13,000 businesses employing more than 286,000 people.

The Labor Government has provided over $120 million in manufacturing support, creating over 6,000 jobs and driving more than $1.6 billion in private investment.

LIFT helps businesses generate new investment and create jobs for retrenched workers in areas affected by the closure of car manufacturing.

The initiative has supported more than 40 projects that are expected to create more than 1,200 new jobs, over 1,000 of which are suitable for ex auto workers.

Quotes attributable to Minister for Industry and Employment Ben Carroll

“We’ll always support local companies like Routley’s Bakery so they can boost productivity and create new jobs.”

“Only the Labor Government will support local businesses so they continue to grow and innovate – which will allow them to employ more Victorians.”

Quote attributable to Member for Geelong Christine Couzens

“We’re supporting companies like Routley’s Bakery so they can employ more people – supporting our local economy.”

Reviewed 19 August 2020

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