Minister for Roads Terry Mulder visited the Geelong Show today to visit The Road to Respect Roadshow , a driver behavioural change campaign developed by VicRoads to encourage all road users to share and respect each other.
“The aim of the campaign is to educate drivers about sharing the road safely and shifting driver attitudes and behaviours to be more respectful,” Mr Mulder said.
“So far we have had more than 8,000 visitors through the truck as well as visitors to the website and Facebook page and by Sunday we expect more than 10,000 visitors to the state-of-the art travelling exhibition which is equipped with interactive games and educational information about road safety.
“The Road to Respect Roadshow, which supports the notion that road safety is the shared responsibility of all road users, comes at an important time for discussing the importance of road safety in the community after a number of tragic events on our roads the past month,” Mr Mulder said.
“It is now more important than ever to remind drivers and those learning to drive, to be respectful of the power they have behind the wheel and this campaign provides people with the opportunity to engage in a way that will help them better understand the roads from the perspective of other drivers.
“Drivers are encouraged to think about simple things such as understanding the physical limitations of their own vehicle in relation to other vehicles, including braking distance and blind spots, which may make a big difference.
“With more than four million cars, over 122,000 trucks registered in Victoria and road freight, which is estimated to double by 2030, safety plays an important role in delivering goods across the state and it is becoming increasingly important that road users become more aware of each other and share the road safely,” Mr Mulder said.
Launched in September, The Road to Respect Roadshow campaign began in Melbourne and has visited regional Victoria, including Mildura, Bendigo, Elmore and Yarrawonga and is currently at the Geelong Show until Sunday 21 October, before travelling to Sale for its last stop in November 2012.
Information about the campaign – including an interactive map showing the Roadshow schedule and general information about sharing the road is available on the VicRoads website at www.vicroads.vic.gov.au/RoadToRespect or www.facebook.com/RoadToRespectRoadshow